NJOMACS

The study investigates the effectiveness of social media awareness campaigns on cervical cancer among women in Abuja, with focus on the Bwari and AMAC area councils conducted by select non- governmental organisations. The researcher adopted the survey research design. A sample size of 400 respondents was determined using the Taro Yamane formula. Questionnaire was utilised as the primary research instrument. The data analysis was conducted using descriptive statistics. The findings of the study indicated that social media awareness campaigns had limited influence on the residents of Bwari and AMAC. The study also revealed low uptake for cervical cancer screening and vaccination. The study recommends that, NGOs involved in cervical cancer awareness campaigns in Abuja should use more targeted approaches in crafting messages that resonate with their audience and should implement tactics to foster greater engagement with its audience, such as Q&A, quizzes, interactive post.