Nasarawa Journal Of Multimedia And Communication Studies

Entertainment-Education Strategies in Combating Academic Imperialism for National Development

Published: 2024-01-02
Author(s): Naeem Atanda Balogun , Joy Joshua Adamu & Kebesobase Ibiang Ofem
Abstract:
This study was conducted to assess the status of education in Nigeria. Survey was carried out among 97 pre-degree students using questionnaire to investigate the perceived academic imperialism in the education system induced by hegemonic ideologies and relations of power which breeds inferiority and superiority of academic courses.This was conceived in a bid to identify skill and competency gaps in education that could be addressed using entertainmenteducation strategies. The study found that respondents believe all fields of study to be equal in securing a job. The Findings further revealed among others that Respondents see all courses to be equal in their capacity to create future success. The study recommends the creation of programmes using any of the media (TV, Radio and most importantly social media), emphasizing high rewards for the participants; and most of the participants should be encouraged to come from the “inferior” fields in order to create a knowledge community. It further recommends among others that development media planners should control the type of information broadcasted about a topic, so as to minimise unintended effects as identified as one of the challenges of this strategy.
Keywords: Academic Imperialism, Entertainment, Education, National Development, Status, Self-efficacy
Edition NJOMACS Volume 5 No 2, January, 2024
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Copyright Copyright © 2024 Naeem Atanda Balogun , Joy Joshua Adamu & Kebesobase Ibiang Ofem

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Journal Identifiers
pISSN: 2635-3091